SUCCESSSTORIES GrowthStreet GinkgoBioworks
Coached an executive leader to new heights of personal and professional growth.

Growth Challenge

Ginkgo Bioworks is the synthetic biology company that makes it possible to biologically engineer just about anything. With a newly minted IPO in their pocket, Ginkgo Bioworks was experiencing explosive growth. Upleveling talent and providing new opportunities for key directors and leaders was core to their growth strategy. They wanted to provide a coaching opportunity for a key leader as she took on a more significant role.

Strategic Approach

They brought in Growth Street to coach an existing high-performing member of the executive team.
Growth Street partnered with Ginkgo Bioworks to:
  • Up-level a senior leader into a broader executive role
  • Create a new title and define the role
  • Define the business leader’s “Unique Value Proposition”
  • Collaboratively rewrite her bio and LinkedIn profile
  • Identify creative ways to work through difficult situations
  • Foster new cross-organizational relationships
  • Lead staff with confidence, driving prioritization, communication and delegation
  • Up-level a senior leader into a broader executive role
  • Create a new title and define the role
  • Define the business leader’s “Unique Value Proposition”
  • Collaboratively rewrite her bio and LinkedIn profile
  • Identify creative ways to work through difficult situations
  • Foster new cross-organizational relationships
  • Lead staff with confidence, driving prioritization, communication and delegation

Unrivaled Results

Differentiation

Defined the business leader’s “Unique Value Proposition” together to
help her stand out from her peers in the industry and provide her a bigger platform for
global events such as Davos World Economic Forum.

Clarity

Defined a broader role for high-potential business leader, refined C-level skills,
creating new personal and professional growth ambitions and goals.

Alignment

Fostered a deeper connection to Ginkgo Bioworks and built a stronger leadership approach, which filled the gaps quickly and created new team satisfaction.

Efficiency

Eliminated cost of replacing talent by retaining and investing in outstanding people.

Client Testimonial

Christina Agapakis
Christina Agapakis

Creative Director

Ginkgo Bioworks

I left every meeting with Michelle motivated and inspired, with strategies to push through even the trickiest situations. I loved her energy and appreciated how she pushed me to think through small moments and how they connect to the big picture. Working with Michelle has helped me grow as a leader, and my team will be stronger for the time I spent with her!