{"id":2024,"date":"2024-01-02T11:57:47","date_gmt":"2024-01-02T16:57:47","guid":{"rendered":"https:\/\/www.getgrowthstreet.com\/?p=2024"},"modified":"2024-01-02T11:57:47","modified_gmt":"2024-01-02T16:57:47","slug":"new-year-new-focus-why-your-business-needs-a-2024-word-of-the-year","status":"publish","type":"post","link":"https:\/\/www.getgrowthstreet.com\/differentiation\/new-year-new-focus-why-your-business-needs-a-2024-word-of-the-year\/","title":{"rendered":"New Year New Focus: Why your business needs a 2024 word of the year"},"content":{"rendered":"

Words hold power – they are a choice.<\/p>\n

At an early age we are told: Use your words! We blurt them out fast and furious.<\/p>\n

As we evolve, we learn to carefully choose our words.<\/p>\n

In business and in life, words have purpose. They differentiate and make us feel something!<\/p>\n

As you start this amazing new year, we invite you to join us in picking a 2024 word of the year for your business.<\/p>\n

Choose a differentiated word that
\n\u2705 Guides action
\n\u2705 Creates focus
\n\u2705 Unifies effort
\n\u2705 Empowers growth
\n\u2705 Evokes feeling<\/p>\n

Instead of a laundry list of things to hope you\u2019ll achieve, one unique word says it all!<\/p>\n

Our 2024 word is: Fearless<\/p>\n

Instead of worrying about what we can\u2019t control,
\nOr what other people think
\nOr ruminating the what ifs
\nOr second-guessing
\nOr holding back\u2026<\/p>\n

Less fear -> more fearless!\ud83d\udc4f\ud83c\udffc<\/p>\n

This word choice is a great exercise to do with your team. It’s a way to understand peoples\u2019 deeper motivations and goals. It gives people permission to share, be vulnerable, be curious, learn, focus and grow – together. Surround yourself with people who bring your word of the year to life!<\/p>\n

Have you picked a word for 2024?
\nShare it with us!\ud83d\udc47\ud83c\udffc<\/p>\n

And as always\u2026
\nGIDDY UP!\ud83d\ude80\ud83d\ude80\ud83d\ude80
\nIt\u2019s going to be a FEARLESS year!<\/p>\n","protected":false},"excerpt":{"rendered":"

Words hold power – they are a choice. At an early age we are told: Use your words! We blurt them out fast and furious. As we evolve, we learn to carefully choose our words. In business and in life, words have purpose. They differentiate and make us feel something! 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