Defined ownable whitespace, created a unique value proposition that
defined an unrivaled brand position, resulting in an acquisition by Varonis.
Unblocked the executive team, resulting in the co-founders jumping out of their
chairs, high-fiving us and high-fiving each other. We love when that happens.
Unified the sales and marketing organizations, accelerating market traction.
Built the foundation of target audience, whitespace and UVP, resulting in the right prospects moving through the pipeline faster. Our work directly impacted the company’s ability to tell a new story and led to an acquisition.